Mr. Adrian Pearsall

I found this add for the Craft Furniture Company in 1,001 Decorating Ideas Magazine, winter edition 1971.
Roomy and Deliciously colorful. Craft furniture is a slice of life. An environment so warm so inviting, you just can't help feeling sociable at all times.

The ad shows the "Suspension Group". 19 Correlated pieces designed to give dozens of different decorating ideas.

Mister Adrian Pearsall has designed a number of chairs and sofas that i can only dream about.
Mr. Pearsall is known for his innovative designs, including the popular beanbag chair. He was the designer and owner of Craft Associates. The company was founded in 1952 and he made it a big success. He also helped young John Graham to start Comfort Designs. He sold Craft in 1969 to the Lane Company and left in 1972 to become a partner in Comfort Designs. I can only imagine what a big inspiration he was to work for, and since many of his previous employees came with him from Craft to Comfort i think i'm right. He retired from the business in the late 90s.

I'm trying to look into his eyes in the picture. He must have been going through a lot with selling his company and starting up a new one, but still working for his old company, just no longer being the boss. This ad was from that time. Was he happy doing this ad? Did he have anything to say about it? I hope so. I hope he felt good about it.

Big eyed puppies for a dollar!

Advertisement from inside a Women's Household Magazine July 1970.

Lovable puppies with all-too-human expressions to bring decorating dash to livingroom walls or spice up a children's room with. They've got instant appeal and create a feeling of warmth and joy.
The artist, Coby, seems to know exactly the right touch to make these irresistible paintings spring to life.

These were printed by Colonial Studios and i would have been the first to send in the order form for these adorable puppies. The orderform also mentions in bold letters that the offer will not be repeated this season. I guess that means the offer also won't be repeated in 2010? A girl can dream..

Try the Farrah Fawcett Hairdo

No need to say Farrah Fawcett-Majors. Everybody knows who Farrah is... they recognize her smile and that glorious hair style! Girls everywhere are trying to duplicate it. Is it for you? Cut along dotted line and hold it up to your face.
Smile big!

You want to try it? It's from American Girl Magazine, June 1977 and the complete mag is now available in the shop!

Pompom Galore

Conso Advertisment from 1,001 decorating ideas, summer book 1973.

I think they tried to put as much round fluffyness in this room as possible.
Where else can we put up stings of pompoms?
I do respect them for balancing the room out very well with the choice of furniture.

I can't help to keep thinking, how wonderful would it be for a playful little kitten to live in that room?

Vintage poseable doll ads

From Ariadne craftmagazine, January 1975

From Ariadne craftmagazine, November 1973

From Ariadne craftmagazine, January 1973

Apparently these last dolls came with variations in garden-, bath-, hippie- and bedtime- clothing.
I hope to find the ad of the Pieter and Nel dolls as Hippies one day.
Back in 1973 you could order the dolls, with the wooden shoes and the whole collection of clothing patterns to sew, crochet and knit the outfits yourself!

Guaranteed Luvfibles Profits

Luvfibles ad from the back of Pack-O-Fun magazine May 1977.

Where can you find a guarantee like that nowadays? It says "If you order one kit for each member selling and you don't make the sums shown blow, I'll send you a check for the difference."
Even without that guarantee i love the cheerful Daisy candles! This second one comes from inside Pack-O-Fun November 1975

Often i wonder with ads like these from past craft magazines what would happen if i would actually send in the form. I know, probably nothing, the address won't exist anymore, or the person/company isn't located there anymore, but wouldn't it be wonderful if it would still work? I would put in my order!

Creative Emancipation

I feel lucky that i am married to a creative man. He is a musician, he sings, writes, plays many instruments, i love it. Love him. But i would never expect to find him behind my sewing machine or sitting on the couch with a pair of knitting needles. That's why this vintage ad is hilarious to me! Can you imagine the males in your life being creatively emancipated like this?

I discovered this amazing ad in a Dutch craft magazine from the seventies. "Creative Emancipation. Do you knit or do i knit..." To release the stress of driving the truck the ad recommends to have knitting time after each driving time.

1970 thinking bout 1980

"1970... and Dacron already thinks about 1980!
You make today what will be in fashion tomorrow"

I was surrounded by vintage fashion illustrations for a new crafty work in progress which involves a lot of vintage images. Realized it had been awhile since i last shared some of the wonderful images i have in my collection. It's about time huh?

These are from my vintage sewing magazines.
I'll scan and post some more soon.

Vintage doll ads

Just sharing some wonderful doll ads i found in early 70's sewing magazines.

This is Wendy
Beautiful long, dark brown hair
that can be combed and done up,
real sleep eyes, movable arms
and legs...
sorry don't really feel like translating now. maybe will do on another day when i find myself with nothin to do. ? if you really want me to i will. of course. but the pictures are lovely.

doll
new style
Knitting, crochet, sewing
1 pattern, 5 models!



This is Tina
the newest doll from marion.

Now with patterns of 25 fashionable models to make yourself!

Sharing: Vintage sewing advertisements

Scanned from my pattern magazines from the seventies.
"Shopping with Knip."
-Washable haircolor;
-Mini earrings;
-Washing powder for cold water;
-Sewing table and makeup table in one;
-Clothing brushes;
-Knip Tip, how to make your own sewing travel case;
-Giant spool.
What every women loves to have
Give Singer as a PRESENT!
FREE beautiful Teak sewing table (worth 150 guilders) with purchase of a SINGER Lady Star!!!
All your wishes will be granted by SINGER. What a sensation. Look at this:
- In stead of a suitcase now a free beautiful teak sewingmachine table (a jewel) with purchase of the
- ultramodern Lady Star tilted needle zigzag's (flagships of the giant SINGER collection!)
- choice of no less than 125 stores (just in the Netherlands alone) with large assortment
- FREE instruction lessons
- world famous SINGER guarantee and service
- trade in old machine
- SINGER has it's own payment system
There is already an electric SINGER sewingmachine as of 258 guilders.
SO: send in the coupon now... you won't be obliged to anything.

(Note: guilders was the Dutch money before the Euro. 150 guilders approx. 95 dollar, 258 guilders approx. 160 dollar)

Bought? No... made it myself.
And in 7 weeks you will be making your own dress too.
Even after 4 weeks already a fashionable skirt. That's how fast IMOVA will teach you to cut, sew and draw patterns at home with the new IMOVA lessons. Making your own clothes isn't only fun work, but it will save you a lot of money too. And don't you think: I'm so awkward. IMOVA has already proven to tenthousands that they are skilful. You want to belong to these ladies? IMOVA is pleased to serve you. For information you just have to fill in the coupon and send it out.